Lures

Reliable light surface irons Great for surface yellowtail, seabass & tuna Smaller casting size for 20-30lb line with a wider kick 2.5 oz &...

Great mini hoochie chain, fully rigged and ready to fish Weighted head for a great action Works well for albacore, yellowfin & school sized bl...

Catchy is another So. Cal. firm that's making big waves with virtually all of their excellent new lures. In this instance, Catchy has brought back ...

It takes a lot to get a guy excited about a bait catching rig.  Usually it's just one more thing to bring on the boat. I've got to give the Ahi rig...

6 inch length & 4.25 oz weight Variety of color choices Rigged with rear split ring for easy hook replacement The Slidekick is a new venture ...

The unique body shape and balance of the Chug Norris means that is is ideal for a huge range of species, from small freshwater applications throug...

Over the past couple years a new style of fishing plastics for BIG Calico Bass has emerged. There are some variations to the game, but usually guys...

Trolled at high speed, the hard, tail-beating action draws savage strikes from the world’s flashiest gamefish. Marauder is the true-tracking lure o...

The original high speed trolling hard bait has been redesigned with upgraded features and a lower price point. Yo-Zuri’s new Bonita boats our paten...

Holographic Finish On All Lures Through-Wired Construction Glow Back Pattern for Tuna The new Tuna versions of the Tady TSP jigs are a much need...

The 30ft diver is our best selling XRAP Magnum, they are very versatile for offshore trolling being able to be used for just about anything due to ...

It takes a lot to get a guy excited about a bait catching rig.  Usually it's just one more thing to bring on the boat. I've got to give the Ahi rig...

The MADMACS 6" is a sinking super high speed trolling minnow capable of being trolled at speeds of up to 20kn when rigged correctly. Visit the Noma...

Ahi showed off new Cedar Plugs at the 2017 ICAST trade show. These are made the way they’re supposed to be made, out of cedar not pine… They includ...

In keeping with the wonderful items above, we've also produced some excellent lure wraps and a Panga Bag. There are three lure wraps in the stable....

Available in Red/White & Green Glow 6 sizes ranging from 1 to 8 oz Made with large Mustad black nickel hooks Bucktails are always a must have...

Riptide 155 Long Cast is 6.1″ and 2.8oz. Gorilla Through Wire system for Ultimate Strength and fitted with super strong inline single hooks. Ideal ...

Halco is a well respected lure manufacturer based in Australia, with a wide range of lures. They’re the top lure company in Australia, and that sa...

TIG welded rings Identical machining Available in 5 colors 3.5oz 6.5″ CNC irons have been getting a lot more popular over the last few years, peo...

Wide sweeping swim pattern Large bodied for a subtle float For surface or deep vertical jigging Excellent for yellowtail, barracuda, tuna and salt...

The Model #4/0 is a heavy weighted Jig primarily used for Yo-Yo style fishing (drop 100-150 ft. and retrieve at high speed). It is designed to sink...

Large  Length: 6″   Weight: 5oz. Rigging: 200# Mono, 10/0 needle eye hook Medium  Length: 4″   Weight: 1.5oz. Rigging: 200# Mono, 9/0 needle ey...

It takes a lot to get a guy excited about a bait catching rig.  Usually it's just one more thing to bring on the boat. I've got to give the Ahi rig...

Affordable basic triangle heads Forged cadmium plated or black nickel hooks For the more economically minded who can live without eyes, StrikeMa...

Catchy is another So. Cal. firm that's making big waves with virtually all of their excellent new lures. In this instance, Catchy has brought back ...

The 11″ jumbo size is great for targeting the biggest lings and halibut, with the right colors you can even use them for big grouper and any kind o...

The Ling Cod Rig is rigged with two 4.5 inch bulb squids, 50 pound leader & 7/0 hooks. Big ling cod love squid and octopus and these rigs have...

The MADSCAD 4-1/2” is a must have in every tackle box. This was the first lure launched by Nomad in 2015 and has cemented itself as a fish catching...

The DTX MINNOW 5-1/2" is a revolution in trolling minnows, featuring Patented Nomad Autotune, Gorilla Through Wire and Hydrospeed advanced design t...

The MagTrak™ is truly a new breed of Wahoo and Big Game Lures.  The MagTrak features a patented design that allows the lure to swim straight and b...

Classic, well tested and proven trolling lures Available in 4″, 6″ & 8″ sizes rigged and ready Comes in 5 different hot colors Strike Maste...

The Big EZ swimbait is a tantalizing treat for any fish.  Measuring a full 5″ long it has an excellent profile in the water.  The segmented tail p...

Go DEEP with the all-new 8oz Coolbaits Underspin Lure! Your dropshottin' friends will watch with envy as you rope in enormous sea bass down south, ...

Swing head rigs like the Warbaits Neck Breaker have been very popular here in SoCal for spotties, sand bass and calico bass. It allows your swimbai...

240mm long & 21mm wide Wider shape available in 190g & 265g sizes Made in Japan The Spin Rider Deep in the larger 460g size is more comp...